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The background of all the pages is made up of silhouttes of furniture from the client. We didn't want this canvas to tile, so we made a really large image that would suffice for even 30" displays. The entire page content floats above this canvas.
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The Challenge We loved the challenge. How do you build something out of nothing? The Process We started by researching the field of colonial furniture and antiques in general. Once we had a basic site structure in place, we had the copy written in-house, and once that was ready we created a quick prototype for approval. Our designer then provided two distinct design directions using furniture she had lying around as place holder elements.
The logo was created from a stylised version of a chair we saw at the client's workshop.
After a couple of trips to their workshop, shooting photos using a white cloth to mask the backgrounds, we had at least some decent images that we could use in the final site. The design required the products to be cut out from their surroundings and given some subtle adjustments. The site somehow felt incomplete. We had the usual About, Contact and image gallery sections required on most sites of this nature. Yet, being lovers of fine woodwork and antiques ourselves, we felt it would be great to add a section that would help those new to this field. So we threw in an additional section called "Choosing" to fill this need. |
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The home page consists of square images such as these picked randomly and placed to form an ever changing grid
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The Result
Seen here, the products page with a thumbnail grid on the right. Clicking on a thumb slides the large version into view. Every page has a large image on the left and text on the right.
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